Ever Wondered, How YouTube knows what you want to watch before you click?😲🧐❓

Ankit Giri
2 min readMay 2, 2024

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Well, I guess this might be the UX behind it. Please share your thoughts about this topic. I want your perspective too🤝🏻

YouTube UX Design

This is my assumption🔍:

Imagine scrolling through YouTube late at night 🌙, looking for the perfect video to watch before bed. You stumble upon an intriguing thumbnail that catches your eye — a cat doing adorable tricks 🐱. But wait! Before you even click on it, something magical happens.

As you hover your cursor over the thumbnail, a snippet of the video starts playing automatically! 🎬 In that split second, you catch a glimpse of the playful feline antics, and you’re hooked! 🤩

The instant playback feature lets you preview the video without any commitment, allowing you to decide if it’s worth your time. It’s like peeking through a window into a world of cuteness and entertainment!

But the magic doesn’t stop there.

This UX marvel isn’t just about convenience; it’s about understanding human behaviour and enhancing the browsing experience. By giving users a sneak peek of the content, YouTube taps into our natural curiosity, making the journey of content discovery more delightful and engaging.

It’s like having a personal assistant whispering, “Hey, check this out!” every time you hover over a thumbnail. 🌟

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Ankit Giri
Ankit Giri

Written by Ankit Giri

I'm a UX designer at Singapore based HR tech startup. I research & ideate on recruitment challenges & solve them by designing solutions.

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